Hyundai makes another limited offering of Ioniq 5, but axes Ioniq hatch

Hyundai is due to offer another limited offering of its popular and award-winning Ioniq 5 electric SUV next week in what is expected to be another sold-out event for avid EV consumers.

Hyundai’s latest offering of around 100 Ioniq 5s at the end of March sold out within minutes, much to the frustration of more than 16,000 potential customers who had expressed interest.

Offers have also been limited to customers living in major cities, also to the frustration of those in regional areas. This latest offer – of just 65 Ioniq 5s – will not be available to buyers in Brisbane, Northern Territory and Perth, due to “stock restrictions”, a spokesperson said.

Only 429 Ioniq 5s have been sold by Hyundai so far, despite huge interest.

Australian consumers have also been frustrated with limited offerings of Kia EV6 and other electric vehicles. Even Tesla warns of up to 12 months of waiting for its Model 3.

Most automakers are sending electric vehicles to other markets, a legacy of the Australian government’s slow adoption of electric vehicles and the lack of carrots or sticks, such as emissions standards for vehicles and fuels.

The Ioniq 5’s order page – which starts at around $72,000 for the RWD version – is scheduled to open at 1pm on Wednesday, March 18.

Independent Senator Rex Patrick tries out a Hyundai Ioniq.

The latest offering comes amid news that one of its predecessors, the Hyundai Ioniq electric hatchback – largely based on the existing Elantra – has been discontinued.

The Ioniq hatch was one of the first EVs offered in Australia and remains one of the few EVs priced below $50,000. It had a limited range of around 220 km and was also available in plug-in hybrid and mild hybrid versions.

Hyundai apparently made the announcement, at least “globally” a few months ago, but not specifically in Australia and the news has only just surfaced. It had sold 1,187 models in Australia, according to data from The Driven.

It seems that Hyundai has decided that the Hyundai Kona electric SUV, also an existing model suitable for hybrid and electric versions, is more suited to the demand of the Australian market.

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